Who said work couldn’t be fun? At Wind-lock, we like to have fun while we work and we also encourage our customers to have fun and be creative too.

Last month, we rolled out a large Dow® POP display. The display is shaped like a house and filled with a variety of Dow Great Stuff™ Pro and weatherization products. In an effort to promote the POP in a creative manner, we asked the customers who bought it to send in photos of their POP. Those customers were entered in a contest for a $250 gift card to a steak house.

Our customers not only sent in photos, but they got creative and had some fun with it! We posted the photos on our Facebook  and Twitter pages to share with all of our customers. Then when we selected the winner, we shot a short video to post online to announce the winner.

Try having some fun with your promotions. Think about the simple things you can do to make what you do a little more creative and how you might be able to get more bang for your buck out of the promotion even after it’s over.

-Ashley

Here is our video announcement.

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